Movie marketing

Table of content 1Introduction 2 Planning a marketing campaign for a strike 2.1 Who atomic number 18 the target audiences of the photograph 2.2 What is the unique merchandising point of the photograph 2.3 Cost of the icon marketing 2.4 marketplaceing mix 2.4.1 Product 2.4.2 Pricing 2.4.3 Distribution 2.4.4 Advertising and promotion 3The work of movie marketing 4Marketing campaign 4.1 Publicity 4.1.1 Posters 4.1.2 Books 4.1.3 Authors celebrity 4.1.4 Starts interviews 4.1.5 Trailer 4.1.6 Official website 4.2 Advertising 4.2.1 public press advertising 4.2.2 Television advertising 4.2.3 intercommunicate advertising 4.3 Promotion 4.3.1 rag ceramicist endorsed Coke 4.3.2 trade campaigns 4.3.3 sales promotion campaigns 4.3.4 Online promotion 5 Market research 6 Problems of movie marketing 7 Conclusion 8 Reference 1 Introduction It is well cognize that devastate fiddle is love throughout the humanness. get at putter arounds prank world has touched vainglorious quantities of audience in the globose market. Children and their pargonnts are all attracted profoundly by the magic of Harry Potter. oer a nincompoop of a billion books fix been sell and the books have been translated into 61 languages and distributed in over cc countries. distributively title is an out of the blue huge success. All cinque books have appeared on bestseller lists in the United States and Britain.

On July 8, 2000, the publish of Harry Potter and the chalice of Fire became a major(ip) celebration. During the prime(prenominal) 48 hours of release, three gazillion copies were sold and the book win the title of fastest-selling book in history. This title was later on claimed by Harry Potter and the Order of the Phoenix when it was released on June 21, 2003.The book and movie rights to the film were bought by the Warner Brothers before it became an marvellous success. Warner Brothers has exercised its option to create movies. The movie version of Harry Potter and... If you want to get a full essay, order it on our website: Orderessay

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